Client: Amazon

Project: “More To Prime”

 

This was one for the books!  

 

NFKO’s Lucas Field masterminded this miniature Broadway musical spot for Amazon Prime, overseeing everything from inception to completion. Starting with his initial songwriting demos, Lucas edited lyrics with the agency team, recorded the instrumental, hired a horn section and vocal choir, and incorporated a cameo by pop band Walk The Moon. The end result, as you can see, is lighthearted, fun, and definitely Not For Kids Only.

 

Composer(s): Lucas Field, Ellis Hawes